Turn Consumer Insights Into Winning Campaigns With VHS™
Turn Consumer Insights Into Winning Campaigns With VHS™
Perfect your marketing messaging with insights from 28 million real consumers — instantly.
Perfect your marketing messaging with insights from 28 million real consumers — instantly.
Predict Success With our Proprietary Videotape Health Score™
From ad campaigns to product packaging, Videotape delivers actionable insights that empower you to refine your creative and product strategies.
Whether you're planning product extensions or crafting social media messaging, VHS™ combines audience ratings with engagement metrics to provide a clear understanding of what resonates.
The Ultimate Performance Metric
Know exactly how your creative stacks up. VHS™ Score places your work on a distribution of all tested campaigns, giving you a clear benchmark of performance.
Stop guessing—start improving with the industry's trusted metric.
Powered by AI Intelligence
Turn raw feedback into actionable insights with advanced AI. The VHS™ Score evaluates the quality of responses to reveal what resonates most with your audience.
It’s smarter data for better creative decisions.

Get VHS™ Certified
Prove your creative's impact with a VHS™ Score. Join a growing list of campaigns that meet the gold standard in audience resonance.
Benchmark your work against the best and show you’re delivering what truly connects.
Audience-Optimized Insights
Compare creative performance across any audience with confidence. VHS™ Score adjusts for differences in demographics like age, gender, and ethnicity, ensuring fair and consistent results.
Your insights are always apples-to-apples, no matter who you test with.
Predict Success With our Proprietary Videotape Health Score™
From ad campaigns to product packaging, Videotape delivers actionable insights that empower you to refine your creative and product strategies.
Whether you're planning product extensions or crafting social media messaging, VHS™ combines audience ratings with engagement metrics to provide a clear understanding of what resonates.
The Ultimate Performance Metric
Know exactly how your creative stacks up. VHS™ Score places your work on a distribution of all tested campaigns, giving you a clear benchmark of performance.
Stop guessing—start improving with the industry's trusted metric.
Powered by AI Intelligence
Turn raw feedback into actionable insights with advanced AI. The VHS™ Score evaluates the quality of responses to reveal what resonates most with your audience.
It’s smarter data for better creative decisions.

Get VHS™ Certified
Prove your creative's impact with a VHS™ Score. Join a growing list of campaigns that meet the gold standard in audience resonance.
Benchmark your work against the best and show you’re delivering what truly connects.
Audience-Optimized Insights
Compare creative performance across any audience with confidence. VHS™ Score adjusts for differences in demographics like age, gender, and ethnicity, ensuring fair and consistent results.
Your insights are always apples-to-apples, no matter who you test with.

The only testing platform you need to run a world-class
creative campaign.
The only testing platform you need to run a world-class
creative campaign.

Got a sick idea? Get it tested.
Test and benchmark your creative or product designs at every stage. From initial concepts to final execution, ensure your work stands out.

Got a sick idea? Get it tested.
Test and benchmark your creative or product designs at every stage. From initial concepts to final execution, ensure your work stands out.

Real talk. Real fast.
Get authentic, selfie-style feedback from a qualitative focus group in as little as 24 hours. Our AI analyzes, sorts and breaks down these videos at scale, extracting key themes and insights so you know what resonates with your audience.

Real talk. Real fast.
Get authentic, selfie-style feedback from a qualitative focus group in as little as 24 hours. Our AI analyzes, sorts and breaks down these videos at scale, extracting key themes and insights so you know what resonates with your audience.

Easy to Read Reports.
Receive a comprehensive multimedia report with our exclusive VHS™ rating system in less than 48 hours. Designed for clarity, our sleek reports make it simple to interpret audience insights, drive better decisions and sell your next big idea.

Easy to Read Reports.
Receive a comprehensive multimedia report with our exclusive VHS™ rating system in less than 48 hours. Designed for clarity, our sleek reports make it simple to interpret audience insights, drive better decisions and sell your next big idea.

Brands Build Winning Campaigns With
Brands Build Winning Campaigns With
VHS
VHS






How to Test Content With VHS
Upload Your Creative
Easily upload any type of creative to our audience measurement platform—digital video, static ads, packaging, concepts, storyboards, and more. Our platform handles it all, so you can get feedback at any stage of development.
Upload Your Creative
Easily upload any type of creative to our audience measurement platform—digital video, static ads, packaging, concepts, storyboards, and more. Our platform handles it all, so you can get feedback at any stage of development.


Choose Your Audience
Pick exactly who you want to hear from. Our platform lets you target by age, gender, ethnicity, location, and even lifestyle factors like homeownership or car ownership. Tailor your survey to the audience that matters most.
Choose Your Audience
Pick exactly who you want to hear from. Our platform lets you target by age, gender, ethnicity, location, and even lifestyle factors like homeownership or car ownership. Tailor your survey to the audience that matters most.


Add Custom Questions
Make each survey your own by adding custom questions. Dive deeper into the insights you need, whether it's specific feedback on your creative or unique metrics for your brand.
Add Custom Questions
Make each survey your own by adding custom questions. Dive deeper into the insights you need, whether it's specific feedback on your creative or unique metrics for your brand.


Get Your Results Fast
Your results, delivered fast. In just 48 hours, you'll receive a comprehensive multimedia report with data-driven insights and audience feedback to guide your next steps.
Get Your Results Fast
Your results, delivered fast. In just 48 hours, you'll receive a comprehensive multimedia report with data-driven insights and audience feedback to guide your next steps.


Upload Your Creative
Easily upload any type of creative to our audience measurement platform—digital video, static ads, packaging, concepts, storyboards, and more. Our platform handles it all, so you can get feedback at any stage of development.
Choose Your Audience
Pick exactly who you want to hear from. Our platform lets you target by age, gender, ethnicity, location, and even lifestyle factors like homeownership or car ownership. Tailor your survey to the audience that matters most.
Add Custom Questions
Make each survey your own by adding custom questions. Dive deeper into the insights you need, whether it's specific feedback on your creative or unique metrics for your brand.
Get Your Results Fast
Your results, delivered fast. In just 48 hours, you'll receive a comprehensive multimedia report with data-driven insights and audience feedback to guide your next steps.
